MARKET INTELLIGENCE: What it is, not what you think it should be
Today’s business development and marketing battles are based more on an organization’s intellectual capital more than any other resources.
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Author: Carolle Kariuki
BUILDING BRAND EQUITY
Building a strong brand with great equity creates a whole host of benefits to an organization
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BE THE MASTER OF THE UNIVERSE – Delight Your Customer
Did you know it costs more to attract new customers than it does to keep your existing customers happy?
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GROWING & THRIVING: Customer service beyond the borders
So your business has now grown and has spread its wings into other countries.
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